The Aurora Illinois Metro-Area E-Commerce Marketplace Project by Charles Dushek
Aurora-Metro Ecommerce Online Multi-Vendor-Marketplace (MVM) by Charles Dushek
Shoop, Shopify, Dokan, MainStreet, Weebly, WooCommerce, BigCommerce Sponsored Multi-Vendor Metro-Marketplace Projects by Charles Dushek at CharlesJDushek@Gmail.com Text or Phone 630-280-7510
All MVM On-Line Sellers & Shoppers Get Over 30 FREE Features & Functions on Marketplace!
Special Shopper Bonus Services...Marketplace will offer "PREMIUM-PLUS" to its Online Shoppers that gives Free Local Area Parcel Shipping to Customers, Free Subscriptions to Pandora, Spotify or SiriusXM audio channels, NETFLIX Video Streaming, Shopper REWARDS Bucks, and More! (Some conditions apply.)
1. The MVM Marketplace is an Ecommerce-Innovation having up to 10,000 Metro-Area local merchant vendors of all types of goods and services be exclusive sellers to a targeted Metro-Area of over 600,000 population of shoppers. All of each MVM Vendor's Customers & Their Names and Contact information and purchasing history are the Exclusive Property of the MVM Vendor and The MVM Enterprise Platform will Not use any Vendor's Customers' Personal Information for any purpose to Market or Sell any goods or services to any Vendor's Customers. The MVM Enterprise Platform does not do any direct selling to any Customers of any MVM Vendors.
MVM Marketplace is the Aurora-Metro Area covering 315 square miles, which includes the City of Aurora and the 11 adjacent communities: Batavia, Geneva, Lisle, Montgomery, Naperville, North Aurora, Oswego, Plainfield, St. Charles, Warrenville, and Yorkville.
It has been extremely difficult for local community merchants to compete and survive with retail organizations that are thousands of times larger. As a Seller on MVM, you are only competing with local merchants that reside within the 315 square miles of Marketplace Area.
3. Every Marketplace Vendor has Equal Footing in selling to all shoppers. Local businesses and merchants who have traditionally operated their businesses out of stores, offices, in-homes, and warehousing spaces are continually losing their local market shares in sales to the Big 50.
So, Marketplace is designed to give Equality and More Competitive Advantages to Local Merchants and Businesses to survive against Big Retail.
MVM seller fees are about 70% less than what AMAZON charges sellers for the transaction service charges & the fulfillment of delivering its goods to AMAZON shoppers.
6. Free email marketing platform to reach thousands of your customers and prospects. Merchants can do Free email marketing to their customers from the email-handler (Likened to MailChimp or Constant Contact) on MVM to broadcast Sales info, Special Deals, and Attractive Seasonal Items or Services.
7. A Free MVM Store Website like SHOPIFY & Expert Setup. You, along with a Student Intern from a local College or University Computer Science department to design your own storefront Look, Feel, and Functions.
Your store will use many types of Category Images, Sliders, Bubble-Up Product Descriptions just by the shopper "Hovering a Cursor" over a Product Listing…No Need to Click It….Shoppers enjoy Frictionless Products Browsing, also with Page-Left Category & Sub-Category Vertical Listing Directory on all pages of your website.
8. A Custom Search Box platform on your website for your shoppers. Shoppers can Search products across your website by Hi-Lo or Lo-Hi price ranges, and merchants have their own store’s "Elastic-Search Box" for shoppers to Find any specific item you offer that Matches by “Exact or Imperfect” Shopper's Search Word Terms/String.
9. Free ChatBox like ZenDesk on your website store to engage with your shoppers 24/7. Have your own store’s Free ChatBox for online shoppers to Click to state real-time questions to you with your mobile phone about a product or service they are immediately thinking of buying (Carting).
10. Sell More & Better via Related-Products and Cross-Selling. Merchants are able to Setup Related-Product Suggestions (For any/every listed item of your store) whenever a shopper Carts an item, and Cross-Selling Suggestions to Shoppers to buy a like-kind item Higher or Lower in price & features, compared to the Carted item.
11. Use your store's Online Dashboard to monitor your store 24/7/365. There are more Online Store Features and Functions to facilitate maximum sales to your store’s shoppers. Your MVM store is OPEN for Business 24/7/365 whether you are physically in-your-store or alternatively your store is closed, and you are monitoring the Shopping & Selling of your store’s activities on an after-hours Remote-Basis.
12. Your Customer & You receive auto-generated emailed invoices on every sale 24/7/365. Use your MVM Store Admin Dashboard on a Mobile Device or Desktop PC to monitor 24/7/365 store sales. Whenever a SALE takes place On-line…It Pops Up on your Dashboard and you also get a ROBO Email of the sales invoice within minutes of the sale taking place...Same Invoices as sent to the Customer.
How do MVM Shoppers Will Find Your Store on Marketplace?
13. Each vendor can do email marketing independent from the general marketing of MVM Marketplace. We encourage the use of Free direct email platform communication using a Merchant’s list-of-prospects, and customers throughout the marketing, selling, buying and fulfillment cycle. (All your store's customers are Private and Confidential to you alone.)
14. We give you Free Email Blast Tools to attract shoppers directly to your store. MVM also offers tools, such as a Customer-Named Robo-Emailing Platform to send Sale Shoutouts, Promos, Coupons and announce New Products to YOUR List of customers & leads.
15. Shoppers going to MVM use a general Seach Box to Find Items by their name and the list of MVM vendors that offer them. Shoppers that go to the MVM Home Page to SHOP LOCAL... will use a Seach Box to find products, services and vendors.
A Shopper sees your store’s Home Page (All About You & What you Do), when Shopper-Search’s products & services on the MVM Platform Search Box to find if a select item is sold on Marketplace, and if it is offered, each MVM vendor that offers it is listed in the search results listing merchants that are selling it.
The shopper then Clicks through the vendors offering the product...no vendor has a priority location of listing compared to any other vendor.
16. Shoppers can find vendors of a product by Best-Price & Best-Stars-Rating. Shoppers can do a Filter Search of this result for: All Merchant Stores Offering the Item, and then Sort Prices of the target item from Hi to Low or Low-Hi., by each store, plus see any store's Reviews & Stars-Rating by TrustPilot.
Communicate with your customers…
17. Each vendor can put in all the design & work they wish to have a Sizzling Website Storefront. You are able to customize the look and feel of your site’s Storefront and show pictures of You and Staff. You can Shine Through in other ways, like how you communicate with customers by Email, Text, and Phone.
18. What Shows-The-Best will typically Sell-The-Best. Show Product Pics in staged actual use settings. And immediately after you conclude a Sale to a Shopper, always set up in your MVM store an Auto-Send to them of a Thank You email for using your store that includes an embedded URL link, when Clicked, will take your customer directly-back-to-your-store-on MVM.
19. All vendors have the Best-Tools-of-Engagement to serve their customers well. Further, always reply to Shoppers & Customers' inquiries promptly and answer questions quickly in an engaging manner via Email, Texting or Phone Call.
20. No MVM vendor desires or can work their store 24/7/365, but the MVM Rep Team can! Regarding incoming 24/7 Chat Platform Text Messages, if you are Closed for Business, the System will direct to you any Shopper or Customer questions coming into the MVM Main Rep Desk 24/7/365
Optimize the Text of Your Product & Services Listings…
21. MVM Vendors do Not have to be Search Engine Optimization (SEO) experts...Just Know the Basics of SEO. Local University Ecommerce and CIS student interns will teach you…The Best Practices to optimize your products and services listings on your website.
Name and Description Tags MUST Include the right composed descriptive Google Search-Engine Ranked Keywords for your Meta Titles of a Product or Service with 70 characters Max and Meta Descriptions at 160 characters Max.
These Meta Title and Description Fields are the Most Important elements that Google records as Google Bots Crawl over millions of websites to document Meta Tags. This is for instantly Matching a Shopper’s Keywords Search Terms to the Exact Websites and product listing thereon, that have the Closest Meta Tag Match/Relevance to the Searcher’s Keywords.
22. It is "The Story of a Product" that often sells it! As an MVM Merchant, you will have an additional Long-Description Information box at 400 characters Max to use for composing a statement of how a product or service is used, what is its material and fabrication, etc., and some Sizzle to excite the shopper to buy it Now from YOU!
Use Good Digital Pictures of Products & Services…
23. Your own personal iPhone can make you an expert in Photo-Shoots for listing online items. Having high-quality digital pictures will help any item stand out and sell more.
Take your Pics to show different angles of the item, with Good Light and No Shadows on any side of it. Use a Digital Camera or an iPhone set to at least 1 Meg pixel density so that when an item is Zoomed Up by a shopper, the image does not lose its resolution and look fuzzy.
Fuzzy Low-Resolution at Left Sharp High-Meg Resolution at Right
Your Pics can be easily uploaded to your site directly from the storage in your camera or mobile phone via a patch-cord from the device to a USB plug that goes into your PC.
One of the biggest problems with online shopping is that people can’t see or touch products, but sellers can help by showcasing various product views and angles in the photos, and by showing the product in its proper context/usage to have the shopper an item it in a Reality-Setting.
Showing a Product in a Reality-Setting!
Controlling Online Inventory and When to Replenish Stock…
24. It is universal that all merchants dislike inventory responsibilities, so give it to the MVM System Platform. MVM merchant website software will manage inventory automatically.
When you upload a new product, you enter in the number of units for your inventory-start, and as you sell units of it, the software keeps reducing the inventory units amount. You set a safety stock unit number, and when goods are sold down to that safety stock number, you get a notification to buy more from your supplier.
Also, you have the option, that if at any time your inventory for a specific item gets sold out quickly, the site will display a Notice to the Shopper looking at the item that it is “Out Of Stock”, but if they purchase it anyways, the screen note could state “Shipping in 5-10 Days”!
Merchant’s Terms & Conditions on Customer Purchases…
25. If you can't state all your Terms & Conditions in one page, shoppers will not easily understand How/If they want to do business with you. Every merchant seller has their own unique Terms and Conditions that you will want to describe in about one-page of text.
This covers Returns & Exchanges, Customer Data Privacy Policy, How the Shipping from Seller to Customer Functions, and if you are warrantying/guaranteeing goods sold.
26. Having a 100% Satisfaction Guarantee on your goods sold, is great for New Business to Keep Customers and Get New Customers. You can Win Customers for Life or Lose a Customer for Life because of your Guarantee Policy.
If what you are selling should have a relatively long useful life, and it is not a consumable good…consider giving a Lifetime No Questions Asked Guarantee of a Full 100% purchase price refund or product replacement.
Statistically, only about 2% of goods sold go-bad and the buyer wants their money back. If you state a 100% Lifetime Guarantee for the item, and 1 out of 50 items are presented back to you by a customer…Give a full Refund or Offer a Like-Kind Free Replacement for the item, and you pay the shipping, and tell the customer to just discard the un-fit item.
When an online merchant does this, it is "Like Gold", and you will get 5-STARS Reviews and Ratings TrustPilot that over 85% of online shoppers look at before their First-Buy from a new merchant.
We have done this on websites for 5 years now, and am delighted whenever I get the opportunity to Refund or Exchange to a new Replacement Item…These shoppers will tell 5-10 friends how great you are and that really brings to you many new customers.
Further, We will include a Share Function Icons on Each Product Page and on other key pages, for you to can Select & Direct page contents to anyone you wish via a number of communications options.
How will my MVM website store Appear on all types of shopping communications devices…
27. Don't You Hate It, when you are viewing a Website on your mobile phone and its Appearance is all Discombobulated? Not on MVM! Every merchant’s website store is designed and projected digitally in what is called “Responsive Mode”.
That means that the MVM platform, through which all online shopping flows through to your store, Senses the Type Of Device the Shopper is using via its IP address, and then instantly Re-Sizes, Re-Formats and presents your store’s images in Exactly the Best Viewing for the Shopper to “Love What They Are Seeing”.
And, when a shopper is using a rectangle iPhone to look at your store and rotates the device 90 degrees for a Wider-View then our software Re-Composes the Store’s View to enhance the viewing for horizontal viewing…Very Neat!
How are Items Carted and Checked Out with online purchases?
28. Online Shoppers can buy Multiple-Items from Multiple-Merchants with One-Cart & One-Payment Checkout. MVM shoppers can do purchases all across Marketplace as if in a Virtual Mall...Which in fact they are In! Shoppers Browse and Buy all over the Marketplace purchasing items Here & There at varying online MVM stores.
Their Cart stays OPEN 24-hours...Midnight-to-Midnight any day. At any time during their 24-hour shopping session, they want to Checkout, Great, they make just One Payment for the entire amount of the goods in their Cart.
The MVM System receives the total payment, and allocates it to individual vendor bank account deposits to each vendor on the day that the electronic payment by the shopper clears through Merchant Processing. Seller Fees are deducted from each Vendor's invoiced sale amount.
How are Customers Purchases Shipped to them to Anywhere Within the 315 Square Miles of Marketplace?
29. MVM Merchants can be as good as or possibly better than AMAZON and Wal-Mart on local shipping fulfillment. MVM is a "Direct To Consumer" Online and In-Store Hybrid Merchant Selling Model.
Further, Vendors can utilize a "Drop-Shipping Option" for a Shopper purchasing a large or heavy item, or an item that the Vendor needs to "Special Order for a Customer", that would eliminate the added step of a Vendor receiving a Customer's Special item, and then having to deliver it locally.
MVM Merchants get Local Carrier Customer Order Parcel Pickups from Our Merchants for Local Deliveries. Our process is to employ local parcel delivery carriers that work within an "MVM Fulfillment Hub Process", whereby carriers Pickup packaged customer orders from each Seller/Merchant on Transaction-Day or Day-After via a computer-generated "Parcel Pickups Manifest".
As each parcel is Picked Up for Next-Day or Next-Next-Day local delivery to customers within the 315 square mile delivery area, the MVM System Generates & Sends Out a Text or Email Notification to the Customer that their order is "In-Shipping."
Local Carriers receive Zone-Location-Batched Customer Orders for Delivery. Carrier(s) take all collected items to a "Local Sorting HUB, where all orders are sorted to 10 different local delivery zones within the MVM area.
Then the carrier for each of the 10 local delivery zones is given parcels and an MVM computer-generated "Delivery Manifest" that IDs each customer for "Doorstep Delivery" with GPS Guided Routing for one or more items to a single local customer address.
As a Carrier leaves the Sorting HUB, a second Text or Email Notification is sent to each customer that their orders are "Out-For-Delivery".
MWM Marketplace Summary...
The Preceding Descriptions of 30 Features and Functions explain the Standard Features and Functions that are included within MVM Marketplace...at No Cost to Vendors.
There will be more Features & Functions developed into Marketplace as we continue our Surveys of hundreds more potential MVM Vendors that Contact Us.
The Latest Innovation is: The "NEW "Flex-Spaces"...A Vendor Selling * Storing * Packing * Shipping, and Customer Will-Call Place... by Charles Dushek of E-Commerce Marketplaces. Flex-Spaces are the Common-Areas and wire-partitioned Flex-Spaces of 100 to +400 SF for On-Line and In-Store Vendor Seller Monthly Rentals. Brite-Light illumination, climate-controlled, casualty loss insurance, full-security lockable spaces, and pro-cam mobile-access space viewing. Click Flex-Spaces to Learn More about how you can Crush the...Selling, Space & Delivery Costs out of operating a Hybrid Model On-Line & In-Store Vendor Selling Business on Marketplace.
We ask them to explain how their businesses function, and what the Ideal things that Marketplace needs to offer them to compete much better against the Big 50 Retailers that are hauling away your local shopper's business and sales dollars.
For more information to discuss the potentials for Aurora Illinois Metro-Area Commerce Marketplace
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